Sony shoot captures magical moments in Miami
Foam City creates images.like.no.other
Apr 14, 2008
Weybridge, 14 April 2008 - Sony has set out to captivate the advertising world once again with a new commercial designed to showcase the capabilities of its award-winning range of digital imaging products – including the latest models from its a, Handycam and Cyber-shot ranges.
Shot in Miami, Florida, the advert, entitled ‘Foam City’, involves the Downtown area of the city being transformed into a foam-filled wonderland – with whole streets full of foam and bubbles. The world’s largest foam machine has been built especially for the ad, with over two million litres of foam being produced every minute.
These behind-the-scenes teaser clips – filmed by invited bloggers and journalists on Sony video equipment – show that the company and its British advertising agency Fallon have not lost their talent for spectacular, demented, fun.
Finally it's there, the new Sony commercial called Foam City.
clipped from blogs.telegraph.co.uk
clipped from www.mdolla.com
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